The much-loved Italian restaurant model Zizzi has introduced the anticipated launch of the Zillionaires’ Membership loyalty platform. Clients might be rewarded every time they go to a Zizzi restaurant, use click on and gather and buy Zizzi for supply. The programme is a long-term dedication from Zizzi to its clients rewarding loyalty, frequency and recency.
The Zillionaires’ Membership net app is proprietary know-how, reaffirming Zizzi – and The Azzurri Group – because the main digital innovator within the informal eating area – following the restaurant teams’ current investments in Speedy Order and Pay. The Zillionaires’ Membership and Speedy Order & Pay are already deeply built-in, with plans to speculate on this integration to ship much more personalised experiences for purchasers over the approaching months.
The forward-thinking platform presents Zillionaires the prospect to earn credit (Zs) every time they go to a Zizzi and spend over £10. Zs might be exchanged for ‘perkz’ from the menu together with foods and drinks. With every go to, they’ve the prospect to earn a higher variety of Zs. With the primary go to being 10 Zs, the second 20 Zs, the third 30 and the fourth 40. After their fourth go to, clients qualify for a shock perk together with free meals and massive prizes resembling holidays.
The thrilling launch of the Zillionaires’ Membership comes after a profitable trial in Zizzi’s Scottish eating places the place the scheme was very properly acquired by clients and groups demonstrating each nice worth to the shopper alongside a rise in frequency of buyer visits.
Harry Heeley, Managing Director at Zizzi Eating places, Azzurri Group mentioned:
“We’re delighted to have launched the Zizzi Zillionaires’ Membership and progress with our transformation of Zizzi into a brilliant model. This omnichannel platform permits us to thank Zizzi clients for his or her ongoing help. The Membership will even act as an ideal communication software the place we will share information concerning the Zillionaires’ Membership and different areas which can be necessary to our clients, resembling bettering our sustainability, lowering carbon, and supporting nice psychological well being and wellbeing. Within the close to future members of the Zillionaires Membership will be capable of earn Z’s throughout the breadth of Zizzi’s channels together with our retail at dwelling vary, whereas additionally be capable of donate their Z’s to charity and good causes.”
To help the launch, Zizzi is working with double Bafta award-winning Massive Zuu, host of Massive Zuu Massive Eats who has designed a singular and unique pizza, Massive Zuu’s Zillionaire Rustica, stay on the menu nationwide.
Massive Zuu has starred in a content material collection for social media which can launch in November. Within the collection, Massive Zuu is skilled by Zizzi cooks to prepare dinner scrumptious Zizzi favourites and reveal the substances and recipes. The content material collection encourages the general public to affix in, become involved and share their creations utilizing the #ZuuZillionaire hashtag.
With the Zizzi Zillionaires’ Membership now stay, clients can begin incomes Zs right away in restaurant, through click on and gather and supply by scanning the QR code, which might be saved of their Apple or Google Wallets.
For extra info and to enroll, please go to the web site here.
